price-sensitive

price-sensitive
price-sensitive ˌprice-ˈsensitive adjective
1. ECONOMICS if a product is price-sensitive, its sales are affected by the price:

• Gasoline is a very price-sensitive product - people will drive for long distances to get a few cents off.

• Jewelry demand is price-sensitive. When the price of gold jewelry rises by 1%, the quantity demanded falls by 2.6%.

2. MARKETING a price-sensitive customer is influenced by the price of a product when choosing whether or not to buy it :

• Price-sensitive customers tend to be disloyal when prices increase.

3. FINANCE price-sensitive information is likely to affect prices if it becomes known, especially share prices:

• Employees with access to price-sensitive information are prohibited from disclosing this information to outsiders.


Financial and business terms. 2012.

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Look at other dictionaries:

  • price sensitive — UK US /ˈpraɪsˌsensɪtɪv/ adjective ► ECONOMICS, COMMERCE used to describe a product or service for which sales go up or down in relation to its price: »A price sensitive product should be priced to convey an overall image of value to the customer …   Financial and business terms

  • price-sensitive — /ˈpraɪs sɛnsətɪv/ (say pruys sensuhtiv) adjective 1. affecting prices: price sensitive decisions by government. 2. aware of prices: price sensitive consumers. 3. (of a product) affected in terms of sales by its price …  

  • price-sensitive — adj. Price sensitive is used with these nouns: ↑information …   Collocations dictionary

  • price sensitive information — (PSI) In the context of the insider dealing regime under the Criminal Justice Act 1993, information in relation to securities which would if made public be likely to have a significant effect on the price of the securities. This term was also… …   Law dictionary

  • price-sensitive — /ˌpraɪs ˌsensɪtɪv prɒdʌkt/ adjective referring to a product for which demand will change significantly if its price is increased or decreased. Products show an increased demand if the price falls and reduced demand if the price rises …   Marketing dictionary in english

  • price-sensitive — /praɪs sensətɪv/ adjective referring to a product for which demand will change significantly if its price is increased or decreased …   Dictionary of banking and finance

  • price sensitive information — Information which, if made public, is likely to have a significant effect on the price of the company s securities. London Stock Exchange Glossary …   Financial and business terms

  • price-sensitive — …   Useful english dictionary

  • price-sensitive information — Information (usually unpublished) about a company that is likely to cause its share prices to move. See: insider dealing …   Accounting dictionary

  • price-sensitive information — Information (usually unpublished) about a company that is likely to cause its share prices to move. See insider dealing …   Big dictionary of business and management

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